Over explainer

I am a habitual over-explainer. Long winded. Novel writer doomed to build listicles instead.

Call it whatever you want, I just hate being misunderstood.

And yet the daily practice of copywriting demands that you be as brief as possible.

When you finish your draft, cut it in half.

Then cut it again.

Whittle it down until there’s no fluff, and every word has its place.

That’s why I’m committing to this daily Seth Godin-style blog.

Less words, more intention, and more vulnerability with putting my work out there.

And with daily practice, it will be reflected in my work too.